Public Relations/Image Management.
A program that focuses on the theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public; and that prepares individuals to function as public relations assistants, technicians, and managers. Includes instruction in public relations theory; related principles of advertising, marketing, and journalism; message/image design; image management; special event management; media relations; community relations; public affairs; and internal communications.
Employment Projection
Employment projection data coming soon.
Related Careers
Advertising and Promotions Managers
11-2011
Public Relations Managers
11-2032
Fundraising Managers
11-2033
Fundraisers
13-1131
Communications Teachers, Postsecondary
25-1122
Public Relations Specialists
27-3031
Frequently Asked Questions
What careers can I pursue with this major?
Use the Related Careers section above to see roles commonly linked to this field of study. Data is based on CIP–SOC crosswalk and BLS occupational data.
Where does salary data come from?
Salary and employment data come from the U.S. Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) and Employment Projections.
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